Tough Enough To Wear Pink
Are you Tough Enough to Wear Pink?
Each year the Franklin Rodeo features a "Tough Enough to Wear Pink" night.
Tractor Supply Company has sponsored the evening in recent years to show
support for the program that rasises breast cancer awareness and funds for
the research for a cure.
Tough Enough to Wear Pink was created by entrepreneur and breast cancer survivor
Terry Wheatley to bring the sport of professional rodeo and the western community
together to rally against breast cancer. Since its inception in 2004, TETWP has
empowered rodeos and western events in the U.S. and Canada to focus attention
on the need for a cure. To date, the campaign has raised $5 million dollars for
breast cancer charities, much of which stays right in the community. The grassroots
movement has inspired other sports communities to mount their own TETWP
campaigns, spreading a message of hope and support that reaches beyond the
rodeo arena to competitors, families and fans across America.
You can find out more about the TETWP by visiting the official website at
www. toughenoughtowearpink.com